Nokia quits mobile phone market
It was certainly on the cards, and is now official, Nokia has made its last phone, as CEO Rajeev Suri confirms that the company can no longer compete.
Some 14 years ago almost everyone had a Nokia, and the majority could be found playing the bafflingly popular game ‘Snake’, but a failure to progress and innovate in the aggressive smartphone market has seen a slow, steady decline.
There is a contractual agreement in place with Microsoft which bans Nokia from producing phones under its own name for another year, but Suri has stated that the halt will be permanent.
According to Recombu, Suri was in London and quoted as saying: “We are not looking to a direct consumer return to handsets.”
He went on to reference the company’s future: “The Nokia brand is extremely powerful and we see considerable interest in licensing. We will pursue it in a thoughtful and considered way.”
The new Lumia 535 is the first in the series to drop the Nokia brand name, with Microsoft releasing it directly, after buying out the Finnish company in September 2013.
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